Email marketing is a form of marketing that can make the customers on your email list aware of new products, discounts, and other services. It can also be a softer sell to educate your audience on the value of your brand or keep them engaged between purchases. It can also be anything in between. When you want to grow your brand or sell your stuff, email marketing is one of the most popular—and effective—tools around for marketing campaigns.
Email marketing uses email lists or forms to market a company’s products and services.
It allows companies to engage with existing customers and reach new ones as they promote their culture, mission, or tone.
LinkOn can help you reach audiences by utilizing Email Marketing and presenting your products and services in new ways.
Email has become such a popular marketing tool for businesses partly because it forces the user to take some kind of action; an email will sit in the inbox until it’s read, deleted, or archived. But email is also one of the most cost-effective tools available, too. In fact, a 2015 study by the U.K.-based Direct Marketing Association (DMA) found that for every $1 spent, email has an average return on investment (ROI) of $38.
Here at LinkOn we can help you build a relationship with your audience while also driving traffic to your blog, social media, or anywhere else you’d like folks to visit. You can even segment your emails and target users by demographic so you’re only sending people the messages they want to see most.